ASICS recently launched their GEL-NIMBUS 21 shoe. It is a top of the range, neutral long distance running shoe. The company states that the shoe includes human-centric science and the latest technology to provide superior comfort for long distance. The shoe features FLYTEFOAM PROPEL & FLYTEFOAM LYTE technology to prove a spring-like feel for a lighter run. The name comes from the Latin term for the Nimbus cloud formation, the collection has become known for comfort, with each new release featuring improved technology. The GEL-NIMBUS 21 features improved fit with more room in the forefoot with a Jacquard mesh and 3D printed overlays, which adapt to the movement of the runner.
The shoes also have GEL technology at high impact areas in the forefoot and rearfoot which help with shock absorption. Because GEL-NIMBUS 21 is ASICS’ flagship neutral long-distance shoe, it was important that the design helped runners go further and stay competitive while feeling comfortable. Alongside the GEL-NIMBUS 21, a fully integrated multi-media campaign has been developed, which will stretch across various media platforms. There will also be an official campaign video featuring marathon runner and triple Olympic games athlete Diana Nukuri, which will be featured on ASICS YouTube Channel. 3DShoes.com loves to see another great footwear product incorporating 3D printing into its design.
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